I am about to renovate a rental property and wanted to know if I should allow any budget for property styling for photos that will be used for advertising. The property will be rented unfurnished.
Does anyone have any experience and can estimate the impact on rent and/or people’s interest to view the rental property?Jamie MooreParticipant@jamie-mJoin Date: 2010Post Count: 5,069
If selling a property – then yep, it can be worth it.
For renting – I wouldn’t bother. It’s a cost that can be avoided – and I doubt you’d command more rent by doing so.
Thank you for your input Jamie.Tracey BParticipant@tracey-bJoin Date: 2009Post Count: 158
For our units in our area it’s definitely worth it – especially as we have some basic furniture that we put there ourselves. Any units shown to prospective tenants furnished are re-let in a much shorter time frame than if they are shown unfurnished.
Thank you Tracey, that’s good to know.MikeParticipant@mikesonthemicJoin Date: 2008Post Count: 43
For all of my properties (they’re in London) we stage imor furnish them, especially after renovation. It’s a ridiculously high demand market but they have all rented the same day as advertised to good tenants at above market rate. I think it depends on where the properties are.
Email MeSteve_HParticipant@stevehankJoin Date: 2015Post Count: 14
I just renovated a unit in SA and took the property managers advise that it was not worth staging. If renovated, it will be substantially more appealing than anything else on offer. Sure enough he had 4 applications at the first open and the tenant moved in 4 days later. Saved me $1600
Thank you Mike and Steve_H for your replies. I will add this question to my list to ask the property manager:-)Jacqui MiddletonParticipant@jacmJoin Date: 2009Post Count: 2,539
As the others have pointed out, the answer is usually no. However if you really want it staged just for pics, one option is using one of those virtual staging mobs. They superimpose furniture etc into the pics. Some companies appear to do the photography with the staging as an extra, and some do just the staging. Here is one ; http://www.virtualfurniture.com.au
OMG that’s ingenious and such an affordable option without carting furniture in and out of the property!
Thank you for sharing.Corey BattParticipant@cjaysaJoin Date: 2012Post Count: 1,010brecciasoundingParticipant@brecciasoundingJoin Date: 2016Post Count: 18
Yes, the property or a house for rental is not that necessary to be furnished with things inside. Otherwise, it could have been that way if the house or place is for recreation like a beach house or a property for commercial purposes.